In this article, we will be considering all the requirements for starting a dating site business.So put on your entrepreneurial hat and let’s proceed.
We also took it further by analyzing and drafting a sample dating site marketing plan backed up by actionable guerrilla marketing ideas for dating websites.
Read our five simple steps to start your love affair with online dating now.
One of the most important elements in any successful business is identifying your target market.
Thanks to market-leader Tinder – and new entrants like Dragon-backed Double – a whole host of dating apps have sprung up and the industry is undergoing a drastic shift from the more traditional monthly paid subscription sites to freemium apps.
With a busy market you’ll need a clear USP and a realistic revenue model.
Julian Keenaghan is the founder of one such niche site, Tastebuds, which matches up users according to their music tastes.